Write Great Ads: A Step-by-Step Approach Format:Hardcover The right combination of tools

The right combination of tools

Hilde spent her final twenty years as the 'Grande Dame' of Baylor University Medical School in Houston and traveling the world lecturing about eating disorders and teaching today's experts

Passionate soul mates profoundly in love

Wendy is wrestling with her early feelings about having children

Social justice

Write Great Ads: A Step-by-Step Approach Format:Hardcover The right combination of toolsYou don't have to be especially creative. And you can forget about writer's block. Because now, even if you've never written advertising before, there's a simple proven way to Write ADS Great copywriters aren't born. They're made! That's because writing isn't a talent you're born with it's a skill as learnable as driving a car or typing. Write Great Ads takes the mystery out of copywriting and shows how to write effective advertising copy for print